SEO Specialist
As a Search Engine Optimisation Specialist, you are a vital player in helping our clients succeed with digital commerce.
Description:
Join our dynamic team as an SEO Consultant and become a vital player in driving our clients' digital success. You'll leverage your deep understanding of SEO best practices to implement technical optimisations and execute data-driven content strategies. As a consultant, you'll work closely with senior consultants, project managers, developers, and clients, ensuring our clients achieve measurable growth in organic visibility and traffic. This role offers the opportunity to work on high-profile retail brands and collaborate with international experts in a rapidly evolving e-commerce landscape.
Responsibilities:
- Develop, implement, and refine comprehensive SEO strategies aligned with client goals and industry best practices.
- Provide consultation on SEO best practices and optimisation opportunities.
- To stay up to date on new and improved methods of improving online visibility and integrating improvements into the strategy
- Act as a trusted advisor to clients, guiding them through the complexities of search engine optimisation.
- Conduct technical SEO audits, identifying and resolving issues related to site architecture, crawl-ability, index-ability, and page speed.
- Consult on and manage SEO for website migrations and new site launches, ensuring seamless transitions and optimal performance.
- Perform in-depth keyword research and competitor analysis to identify relevant search terms and content opportunities.
- Utilise the full Google Suite, and other analytics tools to track and analyse SEO performance metrics.
- Consult on and monitor algorithm updates and industry trends, adapting strategies as needed.
- To collaborate with other professionals to ensure SEO strategies are implemented effectively.
- Liaise directly with clients around SEO opportunities and optimisation roadmapping.
Examples of what you will be doing:
- Working with colleagues and other agencies to implement required technical SEO changes
- Consult on and monitor algorithm updates and industry trends, adapting strategies as needed.
- Optimising website content and metadata based on keyword research and best practices.
- Follow best practices for SEO and advise on the best approach
- Manage the SEO for site migrations and new site launches
- Executing SEO strategies
- Analyzing website traffic and performance data using Google Analytics and Google Search Console.
- Internal consulting with Senior Consultants, Project Managers and Developers
- Analysing data, building monthly reports, and providing insights
- Keeping up to date on industry changes and best practices (such as algorithm updates)
- Contributing to user experience and conversion optimization audits and testing projects
Minimum Requirements:
- A relevant Bachelor's Degree
- 2-3 years of experience in the field
- An excellent understanding of keyword research, organic growth strategy, meta-data optimisations and SEO best practices.
- Proficiency in Google Analytics, Google Tag Manager and Google Search Console
- Solid understanding of technical and content SEO principles.
- Experience with SEO tools such as SEMRush, Ahrefs, ScreamingFrog, and Google Data Studio would be beneficial.
- The ability to read and understand coding languages such as HTML and CSS, as well as best practices across search engines.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable insights.
- Retail and/or B2B experience would be beneficial
- Good communication skills.
- Fast-learning and being able to work under pressure.
Based on experiences we offer the following:
- Opportunity to work on some of South Africa’s top retail brands.
- Huge exposure to international developers, design experts, project managers, and development processes.
- Opportunity to manage complex projects in a booming industry (e-commerce).
- Department
- eComm Consultant
- Role
- SEO Consultant
- Locations
- Pretoria
- Seniority Level
- Junior
About Vaimo
Vaimo is one of the world’s most respected experts in digital commerce and customer experiences. As a full-service agency, we deliver consulting, design, development, support, and analytics services to brands, retailers, manufacturers, and organizations all over the world.
SEO Specialist
As a Search Engine Optimisation Specialist, you are a vital player in helping our clients succeed with digital commerce.
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