Vaimo is a full-service omnichannel agency that helps brands, retailers, and manufacturers worldwide to succeed in delivering fluid customer experiences, through end to end e-Commerce, experience management and optimised product-, asset- & customer data management. By combining strategic, UX & design principles with advanced data visualisation & analysis we are able to understand and fully optimise the customer journey across touchpoints driving business results.

As a Data Strategist at Vaimo, you will play a pivotal role in shaping the data strategy to support our client's data-driven goals, with a focus on Customer Journey and Analytics. Your primary responsibility will be to develop and execute data-driven strategies for those clients, ensuring that data is leveraged effectively to drive business success across different industries.

Key responsibilities

• Data Strategy Development:Collaborate with cross-functional teams to design and implement data strategies and customer journeys that align with the company's mission and vision, with a specific focus on customer-centric use case enablement.
• Data Governance: Establish and enforce data governance practices, ensuring data quality, accuracy, and compliance with regulations.
• Data Analysis: Analyse large customer datasets across touchpoints to identify trends, insights, and opportunities for improvement.
• Data Integration: Work on integrating data from various sources to create a unified data ecosystem (ie: in a CDP).
• Data Visualization: Create compelling data visualisations to communicate insights and findings to both technical and non-technical stakeholders.
• Performance Metrics: Identify and help organisations monitor their key performance metrics, making data-driven recommendations for continuous and timely improvement.
• Data Security: Recommend data security measures to protect sensitive information and ensure compliance with data protection regulations.
• Team Collaboration: Collaborate with data operational or executive-level teams to achieve data-related goals.
• Communication: Present findings and recommendations with key stakeholders, and empower them to take actions in various areas (journey orchestration, media plan, UX design, promotion, CRO, etc).

Qualifications required

• Minimum of 3 to 5 years of experience in analytics
• CDP and journey orchestration or marketing automation tools (eg: Segment, Hubspot, Klaviyo, Adobe Journey Optimizer, etc)
• BI and Visualisation tools (eg: PowerBI, QlikSense, Tableau, Looker)
• Journey and UX analytics tool (eg: CRM, Google Analytics, Adobe Journey Analytics, Adobe Analytics, Hotjar, ContentSquare, etc)
• Expertise in campaign management and media analytics is a plus
• Master's or Bachelor's degree in Economics or Marketing (or equivalent experience)
• Proficiency in data analysis tools and techniques, with a specific focus on journey, marketing automation, CRM programs and customer data analysis and statistics
• Knowledge of data manipulation language such as Python, SQL or R is a plus
• Excellent presentation and communication skills in English.
• Eagerness to learn and improve in the field of data strategy.
• Results-oriented mindset.
• Team-player

What we have to offer

• A full-time job
• Very competitive salary package
• Remote or flexible working arrangement available
• Working in an international environment, with frequent travel to client site (across Europe)
• You will join a young, flexible and dynamic scale-up focused on data-driven marketing strategy & solutions
• You will be part of a team managing challenging customer data projects for large international organisations
• You will have the opportunity to develop your skills & knowledge in a challenging and fast-growing domain. Where needed you will be guided & trained by senior experts.
• Frequent training & education is provided, regarding latest data technologies or innovative analytics use cases